Data Capture Technology

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Powerful. Accurate. Easy.

Manticore's data capture technology works from within each visitor's browser. A small piece of HTML code is inserted into each web page that you want to track. Installation of this code takes minutes, and usually can be inserted in a server-side include file. This small but powerful HTML code collects information about your customer's session as they view your website-all without any interruption to browsing. The HTML code interfaces with Manticore's remote servers using a proprietary JavaScript function set.

Data can be transferred via standard HTTP or securely with SSL. This can be configured on a page-by-page basis or for an entire site. As the Manticore tag sends information, our analytical engine aggregates the data into real-time reports. These reports are available securely from anywhere on the Internet. This method of gathering and analyzing data is revolutionizing web traffic analysis by providing a simple and more accurate way to obtain highly accurate analytic results.

Manticore Vs. Logfiles
Don't trust your business to aging technology.

Log files have been the data source for visitor analysis tools ever since the first days of the Internet. However, did you know that log files were originally designed for IT personnel to trouble-shoot web server problems and NOT to solve marketing issues critical to your business? Log files can give you an idea of what is happening on your site, but fall short when it comes to giving you detailed, actionable marketing information. In fact, information from a log file can have up to a 30% error rate because no standardized method for customer identification is in place! Manticore Technology's products eliminate this problem by integrating directly with your site, monitoring traffic from within a visitor's browser. This helps you understand your business from the customer perspective, not the log file perspective. The chart below lists some major differences between the two technologies. Let Manticore Technology help you understand your customers.

If you would like to learn more about our web site analytics solutions please click here to contact us. If you would like to speak to a representative immediately, please call 800-250-1507.