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Website Design

May 15th, 2009

With the expansion of the Internet, consumers all over the world can now have access to your business. They can now shop or learn more about your services from the safety and comfort of their own homes. There is only one problem, now consumers have access to all of your competitors as well. Products that people used to go to the a store to buy can now purchase products online with little effort. How can you stand out from the herd? Through well thought-out and intuitive web design.

Whether you are trying to get a visitor to your site to make a purchase or to call you, presentation is key. How would you present yourself on a first date, or perhaps a job interview? A homepage to your companies website is no different. The way you present your company will be how people view your company. A lot of care and consideration needs to go into the appearance and functionality of your site.

Do you already have a site up? Has it been up for many years? Just like in fashion certain styles of websites design themes will go in and out of style. It never hurts to update your look from time to time.

Function over style .
The way you may personally feel about this may vary depending on the nature of your company. A cutting edge technology firm will most likely want to have a website that mirrors their company model. For most of us simplicity is best. How does the navigation on your page look? More importantly how easy is it to use? Is it consistent throughout the website? In shopping online I have personally been to websites that were not easy to get through, and more often then not I can get the same product elsewhere. Not only will a well designed and easy to use site keep your customers interest but, it will also be much more search engine friendly.

Browsers:
Opera, Internet Explorer, Chrome, Safari. Which browser do you prefer? I personally am a fan of Firefox. Have you tested your site to see how it looks in different browsers? It’s always good to have a third party check things out in this regard. Keep in mind that most people around the world still use Internet Explore and that of all the browsers I.E. seemed to be the hardest one to please.

If you would like to know more about how to streamline your internet presence feel free contact me or any other professional designer. Good luck and Godspeed.

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