Posts made in March, 2009


Previously I touched on a few common things that SPAM filters look for in all  incoming messages. Understanding how these filters work is the first step in learning how to reach your customers and avoid having your good emails deleted along with the bad. One of he big things that can get an email marked as SPAM is content filtering. Content filtering is when emails can be named as spam based on the words that are in either the email...

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How do SPAM filters work? Spam filters are ever changing automated programs that use algorithms (or complex rules)  to determine if words are SPAM or not. BTW What does SPAM stand for? -“Stop Pornography and Abusive Marketing Act”. ” Regarding SPAM the rule is,  “If it looks like a duck, walks like a duck, and quacks like a duck it’s a duck.”, then it probably is SPAM. The ultimate goal is to understand...

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